Beauty Standard Perception of Women: A Reception Study Based on Foucault’s Truth Relations and Truth Games

Basit Öğe Kaydı
dc.contributor.authorGürkan, H.
dc.contributor.authorSerttaş, A.
dc.date.accessioned2024-05-19T14:33:16Z
dc.date.available2024-05-19T14:33:16Z
dc.date.issued2023
dc.departmentİstinye Üniversitesien_US
dc.description.abstractThis study discusses how television viewers’ definitions of beauty are affected by advertisements. The media effects on the perception of beauty and truth are explained in detail as the investigation unfolds. In November 2021 and May 2022, the study collected data through individual interviews with 22 women aged 18 to 63. The data gleaned from these interviews was interpreted with Stuart Hall’s coding-encoding theory using Peircein trichotomy and Foucault’s truth relations and truth games. The study found that one of the new functions of advertising is to enable female viewers to make personal evaluations of physical beauty standards and concluded that beauty is not truth but is a construct manufactured by advertisements. Female audiences read women shown in ads with multiple dimensions of significance and sensibility to experience the presentation and re-presentation of the women. © 2023 Hasan Gürkan, Aybike Serttaş. Published by Vilnius University Press. This is an Open Access article distributed under the terms of the Creative Commons Attribution Licence, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.en_US
dc.identifier.doi10.15388/IM.2023.96.64
dc.identifier.endpage39en_US
dc.identifier.issn2783-6207
dc.identifier.scopus2-s2.0-85158082274en_US
dc.identifier.scopusqualityQ3en_US
dc.identifier.startpage21en_US
dc.identifier.urihttps://doi.org/10.15388/IM.2023.96.64
dc.identifier.urihttps://hdl.handle.net/20.500.12713/4169
dc.identifier.volume96en_US
dc.indekslendigikaynakScopusen_US
dc.language.isoenen_US
dc.publisherVilnius University Pressen_US
dc.relation.ispartofInformation and Mediaen_US
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/openAccessen_US
dc.snmz20240519_kaen_US
dc.subjectAdvertisingen_US
dc.subjectBeauty Standarden_US
dc.subjectCultural Studiesen_US
dc.subjectFoucaulten_US
dc.subjectReception Analysisen_US
dc.subjectTruthen_US
dc.subjectTurkeyen_US
dc.titleBeauty Standard Perception of Women: A Reception Study Based on Foucault’s Truth Relations and Truth Gamesen_US
dc.typeArticleen_US

Dosyalar

Koleksiyon

Scopus İndeksli Yayınlar Koleksiyonu