Evaluating the Sustainability of Fashion Brands Using a Neutrosophical ORESTE Approach

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dc.authoridKaradayi-Usta, Saliha/0000-0002-8348-4033
dc.authoridTirkolaee, Erfan Babaee/0000-0003-1664-9210
dc.authorwosidKaradayi-Usta, Saliha/U-8744-2018
dc.authorwosidTirkolaee, Erfan Babaee/U-3676-2017
dc.contributor.authorKaradayi-Usta, Saliha
dc.contributor.authorTirkolaee, Erfan Babaee
dc.date.accessioned2024-05-19T14:46:00Z
dc.date.available2024-05-19T14:46:00Z
dc.date.issued2023
dc.departmentİstinye Üniversitesien_US
dc.description.abstractThe fashion industry represents a significant source of consumerism within the global economy and requires substantial funding, eco-friendly practices, and ethical attitudes towards human capital, which are the triple bottom line of sustainability. Conscious customers are the key to reshaping the fashion industry by shopping and supporting fashion brands that adopt sustainable practices. Thus, the purpose of this study is to extract the factors affecting the decision-making process of conscious customers in selecting fashion brands adopting ethical and sustainable implementations, to present a case study covering alternative fashion brands, and to evaluate them in terms of sustainability measures. A bibliometric analysis is conducted within the scope of this research to address the most suitable and original decision-making technique; hence, a novel neutrosophic set-based ORESTE approach is proposed to rank the alternative brands. Next, after reaching the case study findings, a sensitivity analysis is conducted to illustrate the parameter changes' impact on the result in order to validate the findings' outcomes. Thus, this paper contributes to the literature by proposing a novel approach as an alternative to Besson ranking, extracting sustainable and ethical fashion practices of brands, and identifying the related reports and websites as references to measure sustainability in the fashion industry. The practitioners and managers can comprehend the factors to be taken into consideration by assessing the sustainability status of the particular fashion enterprises and can examine their positions in the global market within their competitors.en_US
dc.identifier.doi10.3390/su151914406
dc.identifier.issn2071-1050
dc.identifier.issue19en_US
dc.identifier.scopus2-s2.0-85174145134en_US
dc.identifier.scopusqualityQ1en_US
dc.identifier.urihttps://doi.org10.3390/su151914406
dc.identifier.urihttps://hdl.handle.net/20.500.12713/5415
dc.identifier.volume15en_US
dc.identifier.wosWOS:001084200300001en_US
dc.identifier.wosqualityN/Aen_US
dc.indekslendigikaynakWeb of Scienceen_US
dc.indekslendigikaynakScopusen_US
dc.language.isoenen_US
dc.publisherMdpien_US
dc.relation.ispartofSustainabilityen_US
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/openAccessen_US
dc.snmz20240519_kaen_US
dc.subjectNeutrosophic Setsen_US
dc.subjectBibliometric Analysisen_US
dc.subjectOresteen_US
dc.subjectSustainabilityen_US
dc.subjectFashion Industryen_US
dc.titleEvaluating the Sustainability of Fashion Brands Using a Neutrosophical ORESTE Approachen_US
dc.typeArticleen_US

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